📍 Location: Noida
💼 Experience: 10 – 15+ Years
🎓 Qualification: MBA (Marketing / Mass Communication preferred)
🛠️ Key Responsibilities
🎯 Strategic Marketing & Branding
– Develop and execute 360° marketing strategies aligned with business goals
– Strengthen brand positioning and storytelling across channels
– Drive innovative campaigns to improve brand visibility and recall
🤝 Agency & Vendor Management
– Manage creative, digital, media, and PR agencies
– Monitor performance and ensure quality deliverables and ROI
– Handle budget planning and commercial negotiations
🏗️ Campaigns & Project Marketing
– Plan and execute project launches, events, and promotional campaigns
– Develop strategies based on target audience and market insights
– Ensure strong on-ground branding and visibility
📊 Media Planning & Performance
– Create data-driven media plans (ATL, BTL, Digital)
– Track performance metrics and optimize campaign ROI
– Analyze campaign effectiveness and provide actionable insights
💻 Digital Marketing & Lead Generation
– Lead performance marketing, SEO, SEM, and social media initiatives
– Build and optimize lead generation funnels and conversion strategies
– Ensure proper CRM integration and lead tracking mechanisms
📰 PR & Communication
– Manage media relations, PR campaigns, and brand reputation
– Oversee corporate communication and messaging consistency
– Build strong relationships with industry and media stakeholders
✍️ Content & Brand Communication
– Oversee creation of marketing collaterals, presentations, and digital content
– Ensure strong and consistent brand messaging across platforms
🎯 Key Skills
– Strategic Marketing & Leadership
– Real Estate Market Understanding
– Brand Building & Storytelling
– Media Planning & ROI Optimization
– Digital Marketing & Lead Generation
– PR & Corporate Communication
– Vendor & Agency Management
– Data-Driven Decision Making
📩 To Apply: Share your CV
at: ajay.k@mitrhr.com