{"id":490,"date":"2025-10-31T09:36:05","date_gmt":"2025-10-31T09:36:05","guid":{"rendered":"https:\/\/mitrhr.com\/current-openings\/?p=490"},"modified":"2025-10-31T09:36:16","modified_gmt":"2025-10-31T09:36:16","slug":"brand-marketing-director","status":"publish","type":"post","link":"https:\/\/mitrhr.com\/current-openings\/2025\/10\/31\/brand-marketing-director\/","title":{"rendered":"Brand Marketing Director"},"content":{"rendered":"<body>\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">To apply: Share your resumes on khushboo.a@mitrhr.com and sneha.g@mitrhr.com<\/mark><\/strong><\/p>\n\n\n\n<p>\ud83d\udcbc <strong>Experience:<\/strong> 10\u201315 Years<br>\ud83d\udc68\u200d\ud83d\udcbb <strong>Job Type:<\/strong> Full-Time<br><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h4 class=\"wp-block-heading\"><strong>About the Role<\/strong><\/h4>\n\n\n\n<p>We\u2019re seeking a dynamic <strong>Brand Marketing Director<\/strong> to lead brand strategy, positioning, and marketing communications. This senior leadership role focuses on building a strong brand identity, driving awareness, and strengthening reputation across digital and offline channels \u2014 both in India and global markets.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Key Responsibilities<\/strong><\/h4>\n\n\n\n<p><strong>1\ufe0f\u20e3 Brand Strategy &amp; Positioning<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Define and execute the overall brand strategy including tone, voice, and visual identity.<\/li>\n\n\n\n<li>Strengthen brand equity across owned, earned, and paid media channels.<\/li>\n\n\n\n<li>Conduct competitive benchmarking and audience insights to refine positioning.<\/li>\n<\/ul>\n\n\n\n<p><strong>2\ufe0f\u20e3 Marketing Communications<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lead content, PR, events, and digital marketing initiatives to enhance brand visibility.<\/li>\n\n\n\n<li>Develop and execute integrated marketing campaigns (digital, social, events, media, etc.).<\/li>\n\n\n\n<li>Ensure consistency in brand voice and messaging across all external communication.<\/li>\n<\/ul>\n\n\n\n<p><strong>3\ufe0f\u20e3 Thought Leadership &amp; PR<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Build industry visibility through awards, partnerships, reports, and media outreach.<\/li>\n\n\n\n<li>Manage PR agencies and maintain strong relationships with media publications.<\/li>\n\n\n\n<li>Drive content-led storytelling around brand success, innovation, and impact.<\/li>\n<\/ul>\n\n\n\n<p><strong>4\ufe0f\u20e3 Performance &amp; Measurement<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Define KPIs for brand awareness, engagement, and share of voice.<\/li>\n\n\n\n<li>Use analytics to measure campaign performance and optimize strategies.<\/li>\n<\/ul>\n\n\n\n<p><strong>5\ufe0f\u20e3 Leadership &amp; Collaboration<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lead and mentor a multi-functional marketing team (content, design, PR, social media).<\/li>\n\n\n\n<li>Collaborate with internal departments (sales, delivery, HR) for consistent brand representation \u2014 including employer branding and client communications.<\/li>\n<\/ul>\n\n\n\n<p><strong>6\ufe0f\u20e3 Brand Marketing Operations<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ensure smooth execution of brand content operations.<\/li>\n\n\n\n<li>Oversee video production and marketing activities.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Qualifications &amp; Experience<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>10\u201315 years of experience in brand marketing, corporate communications, or integrated marketing roles.<\/li>\n\n\n\n<li>Background in digital marketing, advertising, or technology preferred.<\/li>\n\n\n\n<li>Proven success in managing multi-channel marketing campaigns and strengthening brand equity.<\/li>\n\n\n\n<li>Strong creative storytelling, analytical, and strategic thinking skills.<\/li>\n\n\n\n<li>Excellent communication, presentation, and leadership abilities.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p><\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"<p>To apply: Share your resumes on khushboo.a@mitrhr.com and sneha.g@mitrhr.com \ud83d\udcbc Experience: 10\u201315 Years\ud83d\udc68\u200d\ud83d\udcbb Job Type: Full-Time About the Role We\u2019re seeking a dynamic Brand Marketing Director to lead brand strategy,&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[157],"class_list":["post-490","post","type-post","status-publish","format-standard","hentry","category-jobs","tag-brandmarketingdirector-marketingleadership-digitalmarketingjobs-brandstrategy-marketingjobs-corporatecommunications-prjobs-creativeleadership-growthmarketing-mitrhrjobs"],"_links":{"self":[{"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/posts\/490","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/comments?post=490"}],"version-history":[{"count":1,"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/posts\/490\/revisions"}],"predecessor-version":[{"id":491,"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/posts\/490\/revisions\/491"}],"wp:attachment":[{"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/media?parent=490"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/categories?post=490"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mitrhr.com\/current-openings\/wp-json\/wp\/v2\/tags?post=490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}