Head of Marketing

Experience: 15+ Years

Location: Vijaynagar, Bangalore

📌 Key Responsibilities

📊 Strategic Leadership

-Develop and execute integrated marketing strategies aligned with business objectives and growth plans.

-Define brand positioning and messaging to strengthen market presence.

-Contribute to long-term business planning and strategic initiatives.

-Drive innovative marketing initiatives to support expansion.

🎨 Branding & Communication

-Ensure consistent brand identity across all marketing channels.

-Lead creative development across digital and offline platforms.

-Oversee advertising campaigns including digital, print, outdoor, and events.

-Plan and execute brand-building initiatives and launch campaigns.

📱 Demand Generation & Digital Marketing

-Lead performance-driven marketing initiatives across digital platforms.

-Manage campaigns across search, social media, and online advertising.

-Build scalable lead-generation frameworks in collaboration with sales teams.

-Use data and analytics to optimize campaign performance and ROI.

📈 Market & Customer Insights

-Analyze customer behavior and buying patterns.

-Identify new target segments and growth opportunities.

-Monitor industry trends and competitor activities.

-Support business decisions through market intelligence.

💼 Budgeting & Team Leadership

-Manage marketing budgets and track return on investment.

-Build and lead a high-performing marketing team.

-Define team goals and performance metrics.

-Support hiring and team expansion plans.

🤝 Sales Alignment

-Work closely with Sales and Business Development teams.

-Ensure marketing initiatives support revenue growth.

-Improve lead quality and conversion rates.

-Support customer acquisition initiatives.

✅ Requirements & Skills

– 15+ years of marketing leadership experience.

-Experience in real estate or related industries preferred.

-Strong experience managing large-scale marketing campaigns.

-Expertise in digital marketing and brand development.

-Experience with analytics and marketing tools.

-Strong strategic thinking abilities.

-Proven leadership and team management skills.

-Excellent communication and stakeholder management skills.

-Ability to work in a fast-paced environment.

Interested may please write on ajay.k@mitrhr.com or shriyam.y@mitrhr.com

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